Class of Fossil High: Meet the Tastemakers Defining the Next Era of The Big Tic
Culture Index
Score Breakdown
Relevance
25/25
Freshness
25/25
Authority
16/20
Brand Signal
2/15
Depth
6/15
5-Axis Cultural Radar
Fossil is tapping into the Y2K iconography of yesteryear for its latest launch of the Big Tic, a limited-edition revival pulled straight from the late 90s and early aughts’ archives.
