Cigarettes, football and Greenland: G7 hot mics reveal world leaders’ banter
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
3/15
Depth
6/15
5-Axis Cultural Radar
The leaders of the world’s richest democracies are talking about how to tackle some of the world’s biggest problems this week, but hot mics at the G7 summit revealed that conversations also covered lighter fare. Sports. Cigarettes. The weather. And something about Greenland? As world leaders made their way into conference rooms at a lakeside resort, microphones set up for their weighty discussions


