Chinese entrepreneur launches itch-scratching services, earning US$15,000 a month
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
14/15
Depth
7/15
5-Axis Cultural Radar
A man in southern China has launched an itch-scratching chain brand, generating monthly earnings of 100,000 yuan (US$15,000) from his two outlets. This surprising venture is spearheaded by 32-year-old Zhang Xiaoqiao, who opened his first itch-scratching store in Shenzhen’s Baoan District in early May, followed by a second location in the city’s Futian District a month later, as reported by the Xia


