China’s Shein to be ousted from Paris department store after other brands flee
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
18/15
Depth
8/15
5-Axis Cultural Radar
A department store in central Paris announced on Tuesday the end of its cooperation with Chinese ultra-fast fashion giant Shein, which, French media reported, could see the e-commerce platform’s first physical store closed by this Christmas. La Societe des Grands Magasins (SGM), owner of the historic BHV Marais, which sits opposite Paris City Hall a few hundred meters from Notre-Dame cathedral, ha

