China’s Li Auto targets BMW and Mercedes with premium SUVs in Middle East, Asia-Pacific
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
18/15
Depth
6/15
5-Axis Cultural Radar
Li Auto, one of Tesla’s major rivals in mainland China, has set its sights on the Middle East and Asia-Pacific, with its premium intelligent models poised to take on petrol car brands such as BMW and Mercedes-Benz. The Beijing-based electric vehicle (EV) maker, which is actively building a sales network abroad, expected overseas deliveries to account for 30 per cent of its total by 2030, according
