CHIMI 'takes the stand' in new SS26 campaign by Shadrinsky
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
5-Axis Cultural Radar
CHIMI, the independent eyewear brand from Stockholm, has recruited Shadrinsky, the creative mind behind fashion’s most viral films, loved by Marc Jacobs, Jean Paul Gaultier and Mugler, for its SS26 campaign.
