Chevy uses heartbeats of Americans for 250th anniversary redux of brand’s classic campaign
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
The new recording features the Red Clay Strays, a rock band from Alabama, in place of the late Motown legend Aretha Franklin.
