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Can Indie PR Scale Without Selling Out?

Business of Fashion 17 June 2026 3h ago
Can Indie PR Scale Without Selling Out?
64
Relevance
3/25
Freshness
25/25
Authority
25/20
Brand Signal
6/15
Depth
5/15
Relevance Freshness Authority Brand Depth
Boutique communications agencies are increasingly winning major fashion accounts from industry incumbents. However, a sweeping wave of industry consolidation is forcing independent founders to choose between corporate backing and the rising cost of autonomy.
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