Can Chongqing leverage its online viral fame to become an international tourism hub?
Culture Index
Score Breakdown
Relevance
18/25
Freshness
25/25
Authority
18/20
Brand Signal
12/15
Depth
4/15
5-Axis Cultural Radar
Chongqing, also known as ‘the most confusing city’ has become one of China’s most popular tourism attraction spots in recent years. Many Chinese and international social media content creators have hopped on the viral trend of making videos about the city’s bewildering, mountainous urban landscape. The South China Morning Post’s Llewellyn Cheung travelled to Chongqing to meet a local content creat

