← Back to feed Brand & Business

Caitlin Clark Helps State Farm’s Stanchion Pad Come Alive In Playful New Ads

Design Taxi 12 May 2026 13h ago
Caitlin Clark Helps State Farm’s Stanchion Pad Come Alive In Playful New Ads
58
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
Relevance Freshness Authority Brand Depth
Caitlin Clark helps State Farm bring its famous red stanchion pad to life in a playful new campaign that turns the longtime courtside fixture into a talking character. The Indiana Fever star appears in two ads created by Highdive and directed by The Perlorian Brothers, where the animated pad chats with her about court vision and hard work. Clark says the stanchion has been present for countless bi
Read Full Article → Design Taxi ↗