BTS pulls out of Grammys after Asian pop category introduction
Culture Index
Score Breakdown
Relevance
11/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Global K-pop sensation BTS said on Wednesday they will not submit their music for next year’s Grammy Awards, following the Recording Academy’s introduction of new categories that include the Best Asian Pop Music Performance. The South Korean megastars had been widely tipped to be in the running for several of the Grammys’ top honours, including Album of the Year, after their comeback album, Ariran
