Brands Briefing: Harry’s turns to a drop model for its body wash to acquire new customers
Culture Index
Score Breakdown
Relevance
14/25
Freshness
21/25
Authority
18/20
Brand Signal
3/15
Depth
2/15
5-Axis Cultural Radar
Harry's, best known for its razors, is turning to limited-edition body washes to resonate with a younger consumer.
