Brands Briefing: 80-year-old Minnetonka banks on clogs and creators to woo new customers
Culture Index
Score Breakdown
Relevance
9/25
Freshness
24/25
Authority
18/20
Brand Signal
3/15
Depth
2/15
5-Axis Cultural Radar
Minnetonka is betting on new categories, new silhouettes and new marketing tactics to win over new audiences as it celebrates its 80th birthday this year.
