Boohoo targets Gen Z with new creator-led podcast and YouTube series
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
18/15
Depth
5/15
5-Axis Cultural Radar
Boohoo has today launched a new podcast and YouTube series, which will also be available via Spotify, Apple Podcasts, TikTok and Instagram, under the title “Overdressed & Oversharing with Boohoo”.
