BMW’s iX4 SUV is a 428-mile defensive weapon against China’s EV takeover
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
4/15
5-Axis Cultural Radar
While much of the automotive world sits dumbfounded as China gobbles up all its customers, BMW continues to roll out extremely well-crafted, technologically advanced electric vehicles that impress in both drive quality and price. The latest is the BMW iX4, a coupe-shaped SUV that puts a sportier spin on the automaker's iX3. The iX4 is […]
