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‘Big Brother’ Ratings Average 5.1 Million Multiplatform Viewers This Summer, Up 8% From Last Year (EXCLUSIVE)

Variety 30 September 2026 2h ago
‘Big Brother’ Ratings Average 5.1 Million Multiplatform Viewers This Summer, Up 8% From Last Year (EXCLUSIVE)
56
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
4/15
Relevance Freshness Authority Brand Depth
“Big Brother” is ending its Season 28 run with an average multiplatform audience of 5.1 million in live+7 viewers, up 8% from last summer. According to CBS, that’s 46% higher than summer rival “Love Island USA” Season 8 on Peacock (3.5 million). According to the Eye network, viewership of “Big Brother” Season 28 full episodes […]
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