Behind the Scenes: Jeff Johnson’s Latest SeaVees Collab
Culture Index
Score Breakdown
Relevance
18/25
Freshness
24/25
Authority
10/20
Brand Signal
9/15
Depth
3/15
5-Axis Cultural Radar
COOL HUNTING spoke with the adventure photographer-designer about his Beyond & Back Boot V2's design, how Patagonia’s founder will forever inspire him and what it means to execute a creative vision Jeff …
