Beauty Briefing: Mary Phillips, Dr. Shereene Idriss and Mara Roszak on translating their expertise into a brand
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
4/15
5-Axis Cultural Radar
This week, I chatted with the founders of some of beauty’s hottest brands on how they converted their expertise in makeup, skin and hair into their own lines. Additionally, Maison Crivelli joins the growing perfume row along Paris’s Rue Saint-Honoré, and Caudalie Group makes its first major acquisition.
.jpg)

