Beauty brands are lining up for the frozen yogurt craze
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
1/15
Depth
2/15
5-Axis Cultural Radar
With its protein- and probiotic-packed bowls, froyo is back as the treat of the summer. Beauty brands looking for the next viral marketing moment want in.
