Bath & Body Works says its Amazon sales have ‘tripled’ as it seeks to return to growth
Culture Index
Score Breakdown
Relevance
10/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
5/15
5-Axis Cultural Radar
Despite reporting net sales down 2.3% to $1.5 billion in its Q2 2026 earnings report, the Ohio-based body-care and fragrance brand considered the results a positive indication that its "Consumer First Formula" turnaround plan is headed in the right direction.
