Barilla is buying one of America’s fastest-growing mac and cheese brands
Culture Index
Score Breakdown
Relevance
15/25
Freshness
8/25
Authority
25/20
Brand Signal
14/15
Depth
6/15
5-Axis Cultural Radar
A fast-growing maker of nutrient-dense macaroni-and-cheese could soon be elbowing for more shelf space in grocery stores thanks to its acquisition by a pasta powerhouse. The iconic Italian pasta maker Barilla Group announced Wednesday that it has agreed to acquire Goodles , a relative newcomer to the pasta aisle, for an undisclosed amount. The deal will usher in a new era of growth for the Santa C
