Authentic and Steven Barrlett’s company launch new media business
Culture Index
Score Breakdown
Relevance
11/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
8/15
5-Axis Cultural Radar
Authentic, parent company of brands like Ted Baker and Reebok, has collaborated with Steven Bartlett’s creator holding company Steven.com to launch OBSN (Obsession). OBSN is designed for creators and provides news, analysis and live experiences for the creator economy. Any partnership that is formed through the new company will be tailored to the creators ambitions...
