At the Parade of Champions, Knicks Fans Color New York City Orange and Blue
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
25/20
Brand Signal
11/15
Depth
3/15
5-Axis Cultural Radar
The Knicks’ parade route was already at capacity just after 7 a.m., but that didn’t stop onlookers from pouring into the surrounding streets, scaling the scaffolding, and pressing their noses against the glass windows of their high-rise offices to try to catch a view of their victory lap.


