At its 10th anniversary, Rothy’s is launching its biggest campaign yet
Culture Index
Score Breakdown
Relevance
11/25
Freshness
25/25
Authority
18/20
Brand Signal
2/15
Depth
3/15
5-Axis Cultural Radar
At its 10-year anniversary, Rothy's is in growth mode. The brand is launching its largest and widest-reaching marketing campaign to date along with a revamped version of its most iconic shoe, the Point.

