ASOS relaunches ASOS Magazine as part of Autumn 26 campaign
Culture Index
Score Breakdown
Relevance
22/25
Freshness
24/25
Authority
18/20
Brand Signal
6/15
Depth
8/15
5-Axis Cultural Radar
Online retailer ASOS has unveiled their new autumn campaign, giving a consumers a behind the scenes look at the fashion industry. According to the retailer, the campaign “celebrates the creativity, expertise and cultural influences” that shape what we wear. It was devised in collaboration with creative agency Baron & Baron. The marketing drive is made...
