Asda newest campaign highlights ‘playful chaos’ of Easter
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
5-Axis Cultural Radar
Asda has unveiled its Easter campaign, which captures the “playful chaos” of the holiday. Devised by creative agency Lucky Generals, the campaign builds upon its ‘That’s Asda Price’ platform. It featu

