As AI gets better, it reveals an empty promise
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
12/15
Depth
5/15
5-Axis Cultural Radar
This week we've got tandem hands-ons with Google's new Gemini AI agent - Spark - from my colleagues David Pierce and Jay Peters. Their takeaways are similar: It's so effective that it's scary. Spark knew that David's dog is named Frida and knew the first name of Jay's wife, even though neither of them explicitly […]
