Are we stuck in the typographic principles of the 20th century? Matter Of’s new anti-design manual investigates
Culture Index
Score Breakdown
Relevance
14/25
Freshness
23/25
Authority
10/20
Brand Signal
2/15
Depth
6/15
5-Axis Cultural Radar
With essays, images and typography from a giant pool of collaborators, Matter Of’s book New New Typography is a cornucopia of ideas. It’s also a manual for the most unstable art: type design.


