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Apple’s Analyst Calls Have Been Scripted for Decades

Daring Fireball 03 November 2026 15h ago
Apple’s Analyst Calls Have Been Scripted for Decades
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Bloomberg opinion columnist Dave Lee : Apple investors and fans hoping to get an insight into the philosophy of new Chief Executive Officer John Ternus on Monday were left sorely disappointed. The 51-year-old’s first earnings call was a timid affair, with Ternus taking cover behind a carefully written script as analysts peppered him with questions. This is stupid. I mean, it would have been fun if
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