An eight-metre replica of the Fifa World Cup trophy has appeared at Rockefeller Plaza – made entirely from Lego
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
14/15
Depth
2/15
5-Axis Cultural Radar
As Team USA’s World Cup run ends, New York finds another reason to look up: a 1.3 million-brick Lego trophy has landed in Manhattan
