AMC Has No Big-League Deals, But Media Company Still Wants to Slide Into Sports
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
3/15
5-Axis Cultural Radar
AMC Global Media is known for high-level dramas such as “Mad Men,” “Dark Winds” and “Better Call Saul.” Now the peak-TV purveyor thinks it can make a scene by playing sports. The company, which operates AMC, Shudder and BBC America, among other outlets,has no massive deal ready to unveil that will put it in cahoots […]
