Alpha Industries Just Blacked Out the MA-1, B-15 and CWU-45 for Its “Triple Black Pack”
Culture Index
Score Breakdown
Relevance
14/25
Freshness
23/25
Authority
18/20
Brand Signal
6/15
Depth
4/15
5-Axis Cultural Radar
Summary Alpha Industries applies sneaker culture’s “triple black” formula to three of its most recognizable flight jacketsShell, lining and branding tag all go black, removing the contrast linings long tied to the label’s outerwearA campaign set inside a fictional design lab follows the jackets from raw material to finished garment to wearer Alpha Industries has unveiled the Triple Black Pack for
