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Agentic commerce runs on truth and context

MIT Technology Review 25 March 2026 1h ago
Agentic commerce runs on truth and context
57
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
2/15
Relevance Freshness Authority Brand Depth
Imagine telling a digital agent, “Use my points and book a family trip to Italy. Keep it within budget, pick hotels we’ve liked before, and handle the details.” Instead of returning a list of links, t
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