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Aerosoles owner agrees to buy Allbirds for $39M

Retail Dive 31 March 2026 Yesterday
Aerosoles owner agrees to buy Allbirds for $39M
57
Relevance
10/25
Freshness
20/25
Authority
18/20
Brand Signal
7/15
Depth
2/15
Relevance Freshness Authority Brand Depth
Sales plummeted last year and the direct-to-consumer footwear brand, which has never turned a profit, closed all full-price U.S. stores in Q1.
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