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ADWEEK Commerce Advantage: Agentic Commerce Is the Hottest Buzzword That Nobody’s Figured Out

Adweek 02 April 2026 8h ago
ADWEEK Commerce Advantage: Agentic Commerce Is the Hottest Buzzword That Nobody’s Figured Out
55
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
Relevance Freshness Authority Brand Depth
Agentic commerce is such a nascent concept that it's uncertain how consumers will use it, and it's not clear what infrastructure is needed to support it. But the talk is what eventually spurs more dec
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