Adidas Originals x Molly-Mae to launch with two sneaker silhouettes in April
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
13/15
Depth
7/15
5-Axis Cultural Radar
The footwear collaboration between Adidas Originals and reality TV star and influencer Molly-Mae Hague is finally set to launch on 9 April, with limited-edition reworked versions of the ‘Superstar II’
