Adidas Originals and ASOS unveil fourth collection as partnership expands into menswear
Culture Index
Score Breakdown
Relevance
15/25
Freshness
20/25
Authority
18/20
Brand Signal
10/15
Depth
4/15
5-Axis Cultural Radar
Adidas Originals and ASOS have launched the fourth instalment of their exclusive collaboration, introducing a new womenswear range and the partnership’s first-ever menswear collection following three sell-out drops. Available from 29 July for ASOS.WORLD loyalty members before launching globally on 30 July, the latest drop […]


