adidas and The Better Generation Tap Creative Andu for the "Grassroots" Predator Sala
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
4/15
5-Axis Cultural Radar
Name: The Better Generation x adidas “Grassroots” Predator SalaColorway: TBCSKU: KZ8749MSRP: $135 - $299 USDRelease Date: June 20Where to Buy: The Better Generationadidas has partnered up with Andu and Houston-based lifestyle boutique and cultural hub, The Better Generation, to present a collaborative sneaker that blends gootball culture, community storytelling and local creativity: the “Grassroot
