Adam & Eve\TBWA and PHD top IPA Effectiveness Awards 2026 shortlist
Culture Index
Score Breakdown
Relevance
9/25
Freshness
23/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
Adam & Eve\TBWA will be looking to replicate its performance at the IPA’s previous biennial awards in 2024, when it won the Grand Prix.
