Absolut and KAWS Turn Vodka Bottles Into Collectible Works of Art
Culture Index
Score Breakdown
Relevance
10/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Absolut and KAWS transform the iconic vodka bottle into a collectible art piece, bringing the artist’s CHUM character, signature XX eyes and street art roots to the packaging. The limited edition continues Absolut’s decades long tradition of putting contemporary art directly into people’s hands. The post Absolut and KAWS Turn Vodka Bottles Into Collectible Works of Art appeared first on DIELINE .


