A Mathematically Rigorous Guide To The Uncs Of The Tour de France
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
VOIRON, France — Last week, my colleague Jonny Long from Escape Collective (EC) remarked that he speaks to more old people at the Tour de France than he does the whole rest of the year. It's true, and not altogether surprising: France has an aging population , so they have old guys, and cycling's culture is one of reverence for the legends of yore, so the old guys are here. Tour crowds aren't mono
