A material in Spanish World Cup star Pedri’s cleats could also repair your colon
Culture Index
Score Breakdown
Relevance
9/25
Freshness
8/25
Authority
25/20
Brand Signal
9/15
Depth
4/15
5-Axis Cultural Radar
When Spanish midfielder Pedri zips across the field this Sunday, microscopic pillars on the Nanostrike+ fabric of his Adidas Predator cleats will help him control the ball. The microstructure technology—designed by University of Illinois Urbana-Champaign mechanical engineering professor Bill King—uses a friction-engineered surface mesh to give World Cup players a constant level of grip in rain, sh
