7UP turns Clapham pub pink for zero-alcohol shandy launch
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
5/15
5-Axis Cultural Radar
7UP, with agency Pangolin, has transformed a Clapham pub into The Pink Nel to launch its new Pink Shandy 0.0%, a summer serve combining 7UP Pink Lemonade Zero Sugar with alcohol-free lager. From 31 July to 24 August, The Perky Nel will receive a full pink makeover, including a redesigned beer garden, outdoor games and […]
