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5 lessons for brands who want to win the 2026 holiday season, from the advertisers already doing it

Marketing Dive 08 September 2026 13h ago
5 lessons for brands who want to win the 2026 holiday season, from the advertisers already doing it
60
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
3/15
Depth
5/15
Relevance Freshness Authority Brand Depth
Holiday TV budgets are rising and campaigns are starting earlier. See what advertisers are doing for BFCM 2026, plus lessons you can pull for your own strategy.
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