’47 heads back to London’s Soho for new pop-up
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
2/15
5-Axis Cultural Radar
US cap brand ’47 has opened a three-month pop-up store at 13 Newburgh Street in London, marking its return to physical retail in Soho, having occupied a unit on Air Street in 2023.
