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4 things you need to become a long-term thinker

Fast Company 08 October 2026 11h ago
4 things you need to become a long-term thinker
56
Relevance
9/25
Freshness
8/25
Authority
25/20
Brand Signal
8/15
Depth
6/15
Relevance Freshness Authority Brand Depth
Jeff Bezos wrote his first letter to Amazon shareholders in 1997. Amazon had just gone public and Bezos told investors he would be making decisions for the long term and that short-term Wall Street reactions would not influence his direction and decisions for the company. In 1999, Barron’s put “Amazon.bomb” on its cover. By late 2001, Amazon’s stock suffered a major fall. It plummeted below $6 per
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