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2027 Already Has A Color Of The Year And It’s Beginning On ‘Grounded’ Territory

Design Taxi 26 August 2026 4h ago
2027 Already Has A Color Of The Year And It’s Beginning On ‘Grounded’ Territory
59
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
4/15
Relevance Freshness Authority Brand Depth
Image courtesy of Behr , featured with permission Behr is putting down roots for 2027. The paint company has named Grounded its Color of the Year, picking a mossy olive green with brown undertones that takes its cues from nature at a time when, according to the brand’s research, Americans are craving a little more stability at home. Read full article
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