1 month in, Abercrombie’s test with Sperry proves the potential of A&F footwear
Culture Index
Score Breakdown
Relevance
15/25
Freshness
18/25
Authority
18/20
Brand Signal
4/15
Depth
4/15
5-Axis Cultural Radar
One month after Abercrombie & Fitch launched its Sperry collaboration, the retailer is confident that footwear can become a bigger part of its growth strategy.
