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The New Consumer
20 articles Avg Score: 50 Highest: 57 Top Category: Brand & Business
50
20
Total Articles
50
Avg Score
57
Highest Score
36
Lowest Score
6
Categories
Category Focus
Brand & Business
60%
Culture & Ideas
15%
Tech & Digital
10%
Art & Photography
5%
Music & Entertainment
5%
Fashion & Style
5%
Consistency Rating
ConsistentVariable
Consistent
Std Dev: 5.5
Pillar Strengths
Relevance
16.8
Freshness
5.0
Authority
14.0
Brand
5.0
Depth
9.4
Top 10 Highest-Scoring Articles
57
The new face of consumer AI
Brand & Business · 10 May 2025
56
The future of shopping is coming into view
Art & Photography · 18 Oct 2025
56
Chase’s $800 Sapphire Reserve: The math is messy, but the strategy is brilliant
Brand & Business · 4 Oct 2025
55
David Protein has our attention. Here’s the bigger plan.
Brand & Business · 13 Feb 2026
55
Introducing the Consumer Trends 2025 Mid-Year Report
Culture & Ideas · 17 Jul 2025
54
Erewhon is going to crush it in NYC (eventually)
Music & Entertainment · 6 Sep 2025
54
Introducing the Consumer Trends Beauty Special 2025
Brand & Business · 11 Apr 2025
53
Daydream, AI, and the future of shopping
Fashion & Style · 3 Jul 2025
53
Introducing the Consumer Trends Food Feelings Matrix
Brand & Business · 24 May 2025
52
How consumers are using — and thinking about — AI right now
Culture & Ideas · 26 Sep 2025