ASICS

↓ -2 vs previous day

32

Total Mentions

3

Articles

57.3

Avg Score

9

Days Tracked

Brand Intelligence

14-DAY TREND

Top Sources

Business of Fashion2

Fashionista1

Mention Trend

Category Breakdown

Fashion & Style

67%

Music & Entertainment

33%

Articles Mentioning ASICS (3)

Onitsuka Tiger Will Pivot to Fashion and Lifestyle After Asics Spin Off

Business of Fashion · Fashion & Style · 2026-06-18

The footwear brand is looking to transform into a high-end lifestyle label distinct from Asics and its speciality in spo

Must Read: Asics to Spin Off Onitsuka Tiger Into Standalone Subsidiary, Chanel Names Marie-Laure Cérède to Lead Its Jewelry Design

Fashionista · Fashion & Style · 2026-06-10

These are the stories making headlines in fashion on Wednesday. Asics is transferring Onitsuka Tiger to OT Group, a whol

Asics to Spin Off Onitsuka Tiger Sneaker Brand

Business of Fashion · Music & Entertainment · 2026-06-10

The spin off comes as the 77-year-old Japanese shoe label enjoys a resurgence in popularity amid a tourism boom and grow